Hockey butt' ad for State and Liberty's fitted pants has gone

A viral ad for fitted pants showing slow-motion close ups of an NHL star’s
A viral ad for fitted pants showing slow-motion close ups of an NHL star’s 'hockey butt' has the Internet lapping it up.

How State and Liberty Is Taking Over the NHL - Sharp Magazine

The struggle is real - Why hockey butts, jeans don't mix - ESPN

Men's clothing for the athletic body: the perfect holiday gift

Help, I've Watched An Ad About Hockey Butt And I Can't Get Up

State & Liberty is Busy Cutting the Cloth for Athletic Builds in

Hockey Butt: The Struggle Athletes Have Finding Dress Pants

Hockey butt' scores big in marketing campaign for dress pants

The struggle is real - Why hockey butts, jeans don't mix - ESPN

Hockey butt' scores big in marketing campaign for dress pants

Help, I've Watched An Ad About Hockey Butt And I Can't Get Up

The struggle is real - Why hockey butts, jeans don't mix - ESPN

Hockey butt' scores big in marketing campaign for dress pants

State and Liberty Clothing